Mission Statement and Core Values

Mission Statement

The mission for Gordon Ford Properties is to provide the highest level of real estate services with a passion for building the local community and making our neighborhoods a safe and prosperous place to live and work.

Core Values

  • Provide the highest level of professional service striving for the highest rates of client
    retention and customer satisfaction, in the real estate industry.
  • Demonstrate uncompromising integrity in all things at all times. Our reputation is our single most valuable asset.
  • Always remember, our clients’ interests supersede our interests.
  • Practice the “Golden Rule” with respect to everyone at all times: our clients, other agents, other agents’ clients and the general public. Always treat everyone the way we would want to be treated.
  • Never stop improving, learning and growing. Know our weaknesses and work hard to
    overcome them.
  • Demonstrate professionalism in all things at all times. Lead by example and strive to
    elevate those around us with our commitment to excellence.
  • Attitude is everything. Positive thinking produces positive results.
  • The long view is the ONLY view. Always base decisions on the long‐term
    implications.